Wholesale is one of the most typical and competitive business models among various merchants- it is can now be found in every industry, especially the manufacturing. This is also very prominent in the eye glasses industry. That’s to say wholesale glasses now become one of the commonest and best ways for all parts in the supply chain. Facts have also proved that this model can never be ignored and will become mushrooming on and on.
Wholesale glasses have really benefited all partners in the supply chain of the industry. There are mainly three parts in traditional chains- the manufacturers, the retailers, and the consumers. Usually, the retailers will get huge amount of eye glasses from manufacturers at wholesale prices, and then sell them to the consumers at much higher price for each single pair. This is not detected by the consumers firstly, but they later begin to notice and want to have a change. And consequently, there are some recent new relations among the three- sometimes; consumers will directly buy products from the manufacturers.
This has no doubt influenced the retailers a lot, who have also tried every means to improve their competitiveness by diversifying their products and selling them at low price. And now the relations among the three parts are balanced. The consumers can have cheap products, the retailer offer products of various designs and brands for consumers at low price, and the manufacturers just can sell products at large amount.
And it is now very common to see that many retailers now also perform the role as wholesalers for eye glasses of different designs and styles. Doing so will not only enhance their own competitiveness, but also will provide consumers more convenience in selecting and help them save a lot of money. This business model is widely accepted by many retailers, be the optical stores or online vendors. For example, the real optical stores can offer great discount for those who want to buy a lot of products at one time. And if consumers want to buy some eye glasses from an online vendor, they can get them in wholesale, at very low price (usually FOB price). Or in other cases, some real optical stores may ask the online vendors for help when they have some problems in stocks or supply.
Wholesale eyeglasses have greatly prompted the development of the related techniques and technology in the industry. And with the expansion of the demands, the manufacturers, the retailers and consumers all have benefited greatly from this virtuous circle. Especially, consumers can really save a lot of money in eyeglasses.
Ultimately, glasses wholesale is one of the best business models for all parts in the supply chain, and it can be safely predicted that more innovations and achievements will be made on them.